9.1.1、总则

组织应确定：

a）需要监视和测量什么；

b）需要用什么方法进行监视、测量、分析和评价，以确保结果有效；

c）何时实施监视和测量；

d）何时对监视和测量的结果进行分析和评价。

组织应评价质量管理体系的绩效和有效性。

组织应保留适当的成文信息，以作为结果的证据。

9.1.2、顾客满意

组织应监视顾客对其需求和期望已得到满足的程度的感受。组织应确定获取、监视和评审该信息的方法。

注：监视顾客感受的例子可包括顾客调查、顾客对交付产品或服务的反馈、顾客座谈、市场占有率分析、顾客赞扬、担保索赔和经销商报告。

监视和评价顾客满意的信息应包括但不限于：产品和服务的符合性、准时交付的达成情况、顾客抱怨和纠正措施要求。在上述评价中识别出的不足之处，组织应开发和实施顾客满意度改进计划来解决，并评估其实施的效果。

9.1.1、General

The organization shall determine:

a. what needs to be monitored and measured;

b. the methods for monitoring, measurement, analysis, and evaluation needed to ensure valid results;

c. when the monitoring and measuring shall be performed;

d. when the results from monitoring and measurement shall be analyzed and evaluated.

The organization shall evaluate the performance and the effectiveness of the quality management system. The organization shall retain appropriate documented information as evidence of the results.

9.1.2、Customer Satisfaction

The organization shall monitor customers’ perceptions of the degree to which their needs and expectations have been fulfilled. The organization shall determine the methods for obtaining, monitoring, and reviewing this information.

NOTE: Examples of monitoring customer perceptions can include customer surveys, customer feedback on delivered products and services, meetings with customers, market-share analysis, compliments, warranty claims, and dealer reports.

Information to be monitored and used for the evaluation of customer satisfaction shall include, but is not limited to, product and service conformity, on-time delivery performance, customer complaints, and corrective action requests. The organization shall develop and implement plans for customer satisfaction improvement that address deficiencies identified by these evaluations, and assess the effectiveness of the results.